CONCEPT
Comercial video mainly influenced by oddly satisfying videos, narrates the process of preparing an Eggo from dough to ready-to-eat state in a fun and unexpected way.
STYLE FRAMES
Creation Process
Brainstorming
To decide which toppings were going to participate in the preparation of the waffles, I first analyzed the foods with which they are generally eaten.
Story board
3D Modeling
Inspiration board
In addition to the satisfactory videos, another great reference is the “Egg McMuffin” sequence by Matthieu Braccini which also tells the preparation of food in a different way.
Moodboard
The objective was to create an animation about an industrial process with a realistic and animated appearance accompanied by graphic interventions that reflect joy and dynamism, characteristics of the brand.
